Hiring Now: Social Media Manager for StoryWeaver

Posted by Remya Padmadas on April 03, 2020

Pratham Books (www.prathambooks.org) is a not-for-profit children's book publisher that was set up in 2004 to publish good quality, affordable books in many Indian languages. Our mission is to see ‘a book in every child’s hand’ and we have spread the joy of reading to millions of children in India. As a publisher serving every child in India, Pratham Books has always pushed the boundaries when it comes to exploring innovative ways in which to create access to joyful storybooks and have been fortunate in finding partners to collaborate with who share this vision.

In 2015, Pratham Books increased its footprint by going digital. As an industry leader, we were one of the first publishers in the country to open license our content. All this content is now available on StoryWeaver, which is a digital platform that hosts books in languages from India and beyond, so that every child can have an endless stream of storybooks in her mother tongue to read and enjoy. The books can be read, translated, versioned or downloaded for free. All books on the platform are openly licensed.

We are looking for a Social Media Manager for StoryWeaver.

Illustration by Sayan Mukherjee, for Catch a Ride on Raindrops written by Anjali Vaidya, published by Pratham Books.

The role involves developing and implementing strategic engagement initiatives by building and sustaining relationships with multiple stakeholders, and advocating the brand across a variety of social networks.

Key Responsibilities:

Responsible for all social media handles of StoryWeaver, engaging with and growing our audiences, and contributing towards building StoryWeaver’s brand and visibility. This includes:

  • Managing the social media content calendar

  • Implementing campaigns

  • Implementing paid digital marketing initiatives

  • Distributing the brand’s content across a variety of different social networks, and the StoryWeaver Blog.  

  • Nurturing lasting relationships with a diverse group of stakeholders from non-profits, community groups, authors, illustrators, publishers, children, parents, etc.

  • Creating campaign promotion and documentation videos

  • Using Analytics and other measurement tools to provide reports on metrics, and continually find ways to improve on those metrics through testing and new initiatives.

Required skills

  • 3-4 years of experience in social media management

  • Familiar with the latest technology, trends and analytics in social media

  • Project management, ability to work with tight timelines

  • An eye for detail

Nice to have but not mandatory:

  • Previous experience in Sales/ Marketing/ Public Relations

  • Video skills

Location: 

This is a full-time position and is based out of Bangalore

Compensation: 

Salary will be commensurate with qualification and experience.

Write to us:

Email your resume with ‘Social Media Manager - StoryWeaver’ in the subject line to [email protected]

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We are hiring a Content Manager for StoryWeaver!

Posted by Remya Padmadas on March 20, 2020

Pratham Books (www.prathambooks.org) is a not-for-profit children's book publisher that was set up in 2004 to publish good quality, affordable books in many Indian languages. Our mission is to see ‘a book in every child’s hand’ and we have spread the joy of reading to millions of children in India. As a publisher serving every child in India, Pratham Books has always pushed the boundaries when it comes to exploring innovative ways in which to create access to joyful stories and have been fortunate in finding partners to collaborate with who share this vision.

In 2015, Pratham Books' increased its footprint by going digital. As an industry leader, we were one of the first publishers in the country to open license our content. All this content is now available on StoryWeaver, which is a digital platform that hosts stories in languages from India and beyond, so that every child can have an endless stream of stories in her mother tongue to read and enjoy. The stories can be read, translated, versioned or downloaded for free. All stories on the platform are openly licensed.

We are looking for a Content Manager for the StoryWeaver team.

 

Illustration by Mohith Mohan from Building a Building, written by Kavitha Punniyamurthi, published by Pratham Books

We are looking for a dynamic individual for the position of Content Manager - StoryWeaver. A self-motivated individual with experience and skills in curating content from multiple sources, forging strategic partnerships and anchoring the process of migrating content to the platform. The person will lead a team and be responsible for timely execution to expand the content available on the platform to serve the needs of children globally. The role will report to the Director - StoryWeaver and will work closely with different internal and external stakeholders. This is a full time position based out of Bengaluru.

Key Responsibilities:

  • Lead the strategic planning, development, and management of content on StoryWeaver

  • Curation of Content

    • Continual development of new, innovative ideas to curate the content on the platform 

    • Curate content based on requirements of organisations and partners so as to ensure users access quality content

  • Licensing and Sourcing Content

    • Create partnership opportunities with other publishers to open license their content on the platform

    • Work closely with the content team for sourcing children's storybooks under open licences from across the globe

    • Create, implement and showcase the best practices around open licensing of content through easily replicable frameworks

  • Orienting to Curriculum 

    • Liaison with educational and governmental partners and teachers on curating content based on curriculum and structured frameworks. 

    • Collaborate with internal and external stakeholders and subject matter experts to create and source curriculum based content. 

  • Hygiene and Maintenance

    • Liaison with collaborators and  internal and external stakeholder to ensure that high quality standards are met for crowd-sourced content - including review processes and red flagging of inappropriate content

    • Work closely with operations and studio teams to ensure processes and work-flows are created and well implemented

    • Work closely with the editorial, research and marketing teams on promotions and campaigns and to deliver the project goals

  • Other Tasks 

    • To take on other tasks or responsibilities, as required for the project  

    • Archiving and documentation 

Required Skills

  1. Post graduate in Literature / Education / Journalism with 6-8 years of experience in related fields. Experience with digital platforms is favourable

  2. Experience in curriculum development or classroom experience

  3. The candidate must have hands-on experience in review, proofreading and production related processes.

  4. Exceptional communication skills     

  5. Highly organized and detail oriented

  6. A proven track record to manage, lead and deliver large-scale operations

  7. Proven ability to build consensus and work effectively within a cross-departmental team         

Nice to have but not mandatory

  1. Experience working with non-profits     

  2. 1-2 years working in a partner-facing role     

  3. Indic language and digital publishing experience

Location: 

This is a full-time position in our Bangalore office.

Compensation:

Salary will be commensurate with qualifications and experience

Write to us:

Email your resume with ‘Content Manager - StoryWeaver’ in the subject line to [email protected]


 

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