StoryWeaver is looking for a Data Analyst!

Posted by Julia M on October 22, 2021

About the Organization

Pratham Books is a not-for-profit children's book publisher that was set up in 2004 to publish good quality, affordable books in many Indian languages. Our mission is to see ‘a book in every child’s hand’ and we have spread the joy of reading to millions of children in India.

In the last few years, we have invested deeply in technology-based initiatives to further our mission. We are now looking for a Data Analyst as we significantly scale these initiatives.

About the Platform

StoryWeaver is a digital platform that hosts stories in languages from India and beyond so that every child can have an endless stream of stories in her mother tongue to read and enjoy. The stories can be read, translated, versioned or downloaded for free. All stories on the platform and the platform source code are openly licensed. In two years, StoryWeaver has scaled from 800 stories in 24 languages to 22,000+ stories in 252 languages by engaging with a community of users. We want every child to have access to quality reading resources in their own language.

StoryWeaver is being recognized as an emerging innovation that can transform the early literacy reader ecosystem globally. Our vision is for StoryWeaver to be the largest multilingual open library in the world for children by empowering communities to address the scarcity of reading resources in their mother tongue languages and scale the quantity and quality of content being produced.

Job Description

We are looking for a passionate individual wanting to make a difference, one who believes that technology can be a powerful enabler in creating equitable access to resources. This role requires an individual contributor who can work effectively, both independently and collaboratively, in a team environment and deliver the project in a timely manner within allocated resources and budgets.

We are looking for a Data Analyst to work closely alongside our Product Development team and other internal teams. You will discover the insights within our data sets, and help us make smarter decisions to deliver better results for our end users.

In this role, you will be responsible for providing requirements for new features for the collection of data, executing data validation checks, ensuring data integrity, using statistical techniques to analyse and interpret data, taking complete ownership of Google Analytics, identifying trends and providing insightful reports to an internal and external audience.

We’re looking for a self-motivated, detail-oriented individual who loves digging into data, developing insights and communicating data-based recommendations. You will work closely with the internal teams and tech partners to implement your recommendations, track the impact and course correct.

The position will report to the Senior Management of StoryWeaver. The person needs to be an out-of-the-box thinker and should be a strong believer and propagator of the use of open technologies.

The individual will be responsible for the following:

  • Work closely with internal product owners to understand the target audience and their motivations, generate the product enhancement, development ideas and requirements docs.
  • Perform steps required to create analysis-ready data sets.
  • Perform regular data analysis to demystify, assess readership, content gap, trends and performances.
  • Extracting valuable insight from our data and generating analysis that drives user retention and conversion.
  • Build a visualization tool that allows internal users to interactively explore the data and insights.
  • Respond to ad-hoc reports and analysis requests from other teams as needed.
  • Take all data-driven features to fruition by working closely with the product development teams.
  • Be the bridge between the organization and other data-for-good communities.

Minimum Requirements

  • Bachelors in Computer Science, Statistics, Market Research, Operational Research, or related quantitative discipline.
  • Experience working with databases and dashboards
  • Experience / Capability to draw insights from Data
  • Experience working in data analytics.
  • Good technical background with some hands-on experience with Python/R, relational databases (PostgreSQL) to perform data analysis and develop BI dashboards.
  • Ability to interpret findings through data visualization and delivery of presentations to both internal and external stakeholders.
  • Expertise with Google Analytics and common Data Visualization platforms like Tableau, Apache Superset, Google DataStudio etc.
  • Strong analytical thought process, ability to extract data and transform it into valuable, actionable insight.
  • 1+ years of experience in the industry

Nice to have but not mandatory

  • Experience working with non-profits.
  • Experience with Machine Learning.

Location: It is a full-time position based out of Bangalore.

Salary: Compensation will be commensurate with experience.

Interested candidates can email their resume to [email protected]

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by Priyanka Sivaramakrishnan

Following the success of our Readalong feature and the StoryWeaver Hindi YouTube channel, we bring to you an exclusive channel for your favourite English stories, the StoryWeaver English YouTube channel! These vides are created to bring stories to life with their audio-visual engagement, making your kids fall in love with the tales. Now you can watch your favourite stories like Goloo, the Circle, Susheela's Kolams, Smile Please, Moon and Cap, and many more, with two new videos being added each week!

Illustration by Aditi Dilip from Look Up! by Aditi Dilip

Aimed at our youngest readers, these stories are mostly Levels 1 and 2, with the videos running no longer than five minutes to make sure that we don't lose the child's attention. Similar to the Readalong feature on the StoryWeaver page, these stories have been carefully handpicked to ensure that they include repeat sounds and words, that are enjoyable to read aloud, have eye-catching illustrations, and a whole lof of pazzaz. 

Here at StoryWeaver, we are always looking to see how we can make the reading experience better, what we can give you to help you children revel in the joy of stories. These YouTube videos have been designed with enjoyable background music, a 'natural' narrative coiced by professional artists, and synchronized highlighted text running throughout the story. The act of watching the video, listening to the pronunciations, and following the words allows for easy language acquisition by the child. 

To get started on a fun-filled reading experience, subscribe to the all-new StoryWeaver English YouTube channel here

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Art thou ready for our first ever Illustrator Workshop!

Posted by Sherein Bansal on November 20, 2018

Written by Sheena Deviah, Art Director, Pratham Books


This year, over two balmy days in May, we teamed up with the talented Vinayak Varma to conduct an immersive workshop with a bunch of extremely talented illustrators. The participants were Priya Kuriyan, Rajiv Eipe, Somesh Kumar, Sunando C and Kabini Amin and the workshop was led by Vinayak. Fun and snacks were had by all.

This workshop has led to the zany Bow Meow Wow by Priya, the lovable Khusar Pusar by Somesh and a couple more that will be up on StoryWeaver very soon.

Here’s what happened in picto-typographical form!

Lettering: Sheena Deviah

Photos: Aparna Kapur, Vridhhi Chaudhry


A huge thank you to the folks at Lightroom Bookstore and The Ladies Finger for hosting us.


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